ABOUT
Mel’s Melanin Market is a lifestyle brand that’s catered to the needs of black women. It houses a multitude of products from skincare to haircare to supplements. This brand was created for black women to have a one-stop shop of the products specifically catered to them so the need for experimenting with products that are more generalized for consumption is eliminated.
So Shop Mel’s: Where Black Beauty Blooms
Instructor: Paul Kepple
THE PRODUCTS
SKINCARE
SUPPLEMENTS
HAIRCARE
WEBSITE
SOCIAL MEDIA
FEED POST
STORY POST
THE ZINE
Mel’s Melanin Market is a lifestyle brand that’s catered to the needs of black women. It houses a multitude of products from skincare to haircare to supplements. This brand was created for black women to have a one-stop shop of the products specifically catered to them so the need for experimenting with products that are more generalized for consumption is eliminated.
So Shop Mel’s: Where Black Beauty Blooms
HAIRCARE
HAIRCARE
SUPPLEMENTS
MEL’S
WHERE BLACK BEAUTY BLOOMS
POSSIBLE
EXPANSION
For this brand, I would recreate the exhibition as a 3D model to better resemble a beauty pop-up shop. Furthermore I would expand on the environmentals by creating poster designs to help
